Business sales can be increased by the ability to accept various forms of payment including credit cards at any time and from anywhere. These days, consumer behavior is shifting to the use of debit and credit cards while making payments for products and services. The shift to paperless money has captured the imagination of many. Reliable and versatile credit card processing is therefore paramount.
Credit cards enable businesses to accept payments of all types. With adept processing, it is possible to accept and also verify payment from debit cards, major credit card carriers, and traditional as well as electronic checks. Processing of transactions is done online even in remote locations as long as there is Internet access. A valuable service will provide you with security that is achieved through the use of up to date encryption technology, which will ensure peace of mind for both businesses and customers. This is done through certifications like VeriSign SSL as well as Address Verification Service, which prevents fraudulent activities.
t is not an easy task to determine the best credit card processing solutions for businesses. This is partly because as a business you will come across so many merchant accounts. There are various things that you can do as a business so as to ensure that you get the best service at the most competitive rates. Making a lot of sales and then spending so much in the processing of payments is detrimental to a business enterprise. Listed below are some of the things that businesses should pay attention to.
Find out information and research about various services that process credit card transactions. This can be initially done on the Internet. It will enable you to compare rates as well as processing lead times. You can also contact several of them and obtain quotes. In addition, look out for those that offer incentives like free installation. Be alert about hidden charges.
As you will be negotiating so as to get the best rates, it is important to learn more about how credit card processing works. There are two types of charges that are involved. They are the transaction fees and discount rate. The transaction fee is what is charged every time a card swipe is done at a terminal for both keying in the credit card number and online processing. You should seek to get breakdowns of fees that are itemized so that you can establish exactly the amount that you were charged due to fluctuations that usually occur. This is because of the level of interchange of your card ranging from 3 or 4 tier as well as interchange plus.
In the simplest of forms, an interchange can be defined as a wholesale cost. This cost is paid to a bank like Citibank or Bank America, the one that issued a card to the customer, by the company that set your business to start accepting payments through credit cards. The interchange cost is charged on every transaction made and is always calculated as a percentage of the purchase figure that is authorized together with a transaction fee. You will find that major providers like Visa and MasterCard publish on their websites their interchange rates. Since your processor will pay back the whole of the interchange rate, they put a mark up on it so as to make profit. This is what is referred to as the discount rate although it does not explicitly mean that there is a discount on offer. It means that the amount of money that will hit your account as you process your business sales through cards will be less by the discount rate.
You should then put together all the mechanisms of fees and charges so as to be able to negotiate favorable terms with your processor. Sometimes businesses switch from one provider to another and then later realize that the change was not worthwhile. Choose a company that educates merchants on how processing of credit cards works.